Build an SEO content brief generator for content writers.
Fill in these fields:
TARGET KEYWORD: [Your keyword]
SEARCH INTENT: [Informational/Transactional/Commercial]
TARGET AUDIENCE: [Who reads this]
WORD COUNT: [Target length]
Generate a comprehensive brief with:
- Primary keyword + 10 secondary keywords with estimated search volume
- Recommended title tag (under 60 chars) + meta description (under 155 chars)
- Content outline: H1, H2s, H3s with suggested word count per section
- 5 questions to answer (People Also Ask style)
- Internal linking suggestions (3 related topics)
- Competitor content gaps to exploit
- Tone and style guide for the writer
- Featured snippet optimization tip
Output as a clean, copyable document.
This prompt generates a comprehensive, 8-phase SEO content brief that covers everything from SERP analysis to success metrics. Instead of guessing what to write, you get a data-driven content plan that tells you exactly what headings to use, what keywords to include, what questions to answer, and how to differentiate from competitors. Professional SEO teams charge hundreds of dollars for briefs like this — now you can generate one in minutes.
What you get
✓ A complete 8-phase SEO brief including: SERP analysis of top 10 competitors, search intent breakdown, full content outline with H2/H3 structure, keyword optimization plan with LSI terms, content differentiation strategy, on-page SEO checklist with meta title/description options, content requirements with internal/external link suggestions, and success metrics with ranking timeline.
How to customize
Replace [Your keyword] with your target keyword. Set the search intent type (informational works best for blog posts, transactional for product pages). Adjust the target audience to match your niche. You can remove phases you do not need — Phase 1-3 are essential, 4-8 are optional but recommended for competitive keywords.
Frequently asked questions
What makes this SEO brief different from generic templates?
This brief uses an 8-phase approach that mirrors what professional SEO agencies do. It starts with actual SERP analysis instead of assumptions, identifies content gaps in existing results, and gives you specific differentiation strategies. Most templates just give you a keyword and word count — this gives you a complete battle plan.
Do I need SEO experience to use this prompt?
No. The prompt is designed to make Claude do the heavy lifting. It will analyze competitors, suggest keywords, write the outline, and create the optimization checklist. You just need to provide your target keyword and audience.
Can I use this for e-commerce product pages?
Yes, set the search intent to Transactional or Commercial. The brief will adapt to include product-focused sections like comparison tables, pricing information, and buying guides instead of purely informational content.
How often should I generate new briefs?
Generate a new brief for each piece of content you create. SERPs change constantly, so a brief from 3 months ago may target outdated competitor weaknesses. For existing content updates, re-run the brief to see what new gaps have opened up.
Run this prompt right now
Get a cloud workspace with Claude Code pre-installed. Paste this prompt and watch it build.